1100mm Self-Service Refrigerated Display Counter
Features
- Open-Front Self-Service Design
- 0–5°C Fan Cooling
- Rear Stainless Steel Worktop
- With / Without Compressor
- 290–750L Display Capacity
The BSM / CSM 1100mm Series Self-Service Refrigerated Display Counter is designed for supermarkets, convenience stores, bakeries, cafés and fresh-food retailers that need an open, customer-accessible chilled display with a lower counter profile.
Unlike assisted-service cabinets with front glass, this series uses an open-front self-service structure, allowing customers to browse and select products directly. The cabinet is especially suitable for grab-and-go foods, packaged meals, chilled snacks, desserts and other pre-packed products.
The unit operates from 0°C to +5°C and uses fan-assisted refrigeration to distribute cold air throughout the display area. A rear stainless steel worktop provides staff with a convenient space for preparation and replenishment, while the open merchandising area improves access and product visibility.
The cabinet can be configured with or without a compressor, making it suitable for either self-contained installations or centralized refrigeration projects.
Four widths are available, with effective capacities from 290L to 750L and display areas up to 3.08 m².
Features
Open Self-Service Merchandising
The cabinet uses an open-front design that allows customers to access products directly.
This makes it especially suitable for retail environments where fast product selection and high turnover are priorities.
1100mm Deep Cabinet
The 1100 mm cabinet depth provides substantial refrigerated merchandising space while maintaining a lower counter-style profile.
Electrostatic-Coated Cabinet Construction
The cabinet body uses an electrostatic-coated finish, providing a durable surface for commercial use.
Rear Stainless Steel Worktop
A stainless steel rear worktop gives staff a convenient area for packaging, preparation and replenishment.
Fan-Assisted Cooling
Forced-air refrigeration circulates cold air throughout the display area and helps maintain more even product temperatures.
0°C to +5°C Temperature Range
The cabinet operates between 0°C and +5°C, making it suitable for many chilled packaged foods.
CAREL Temperature Control
The series uses CAREL controllers for stable commercial temperature management.
LED Lighting
Integrated LED lighting improves visibility of products across the display area.
Self-Evaporating Condensate System
Condensate is automatically evaporated during normal operation, reducing manual drainage requirements.
Magnetic Front Panel
The magnetic front cover provides easier access for cleaning and routine maintenance.
Integrated Castors
Built-in support wheels make the cabinet easier to position and move during cleaning or store layout adjustments.
With or Without Compressor
Depending on the project, the cabinet can be supplied with a compressor or without one for connection to an external refrigeration system.
This makes the series suitable for both independent stores and larger supermarket refrigeration projects.
Technical Specifications
| Specification | BSM-1311RA / CSM-1311RA | BSM-2011RA / CSM-2011RA | BSM-2511RA / CSM-2511RA | BSM-3811RA / CSM-3811RA |
|---|---|---|---|---|
| Product Type | Self-Service Refrigerated Display Counter | Self-Service Refrigerated Display Counter | Self-Service Refrigerated Display Counter | Self-Service Refrigerated Display Counter |
| Product Dimensions (W × D × H) | 1350 × 1100 × 910 mm | 1980 × 1100 × 910 mm | 2600 × 1100 × 910 mm | 3850 × 1100 × 910 mm |
| Packing Dimensions (W × D × H) | 1450 × 1190 × 1100 mm | 2100 × 1190 × 1100 mm | 2700 × 1190 × 1100 mm | 3950 × 1190 × 1100 mm |
| Display Area | 1.08 m² | 1.56 m² | 2.02 m² | 3.08 m² |
| Effective Capacity | 290 L | 410 L | 530 L | 750 L |
| Cooling System | Fan Cooling | Fan Cooling | Fan Cooling | Fan Cooling |
| Temperature Range | 0°C to +5°C | 0°C to +5°C | 0°C to +5°C | 0°C to +5°C |
| Refrigerant | R404A | R404A | R404A | R404A |
| Compressor | Secop / Without Compressor | Secop / Without Compressor | Secop / Without Compressor | Boyang / Without Compressor |
| Temperature Controller | CAREL | CAREL | CAREL | CAREL |
| Lighting | LED Light | LED Light | LED Light | LED Light |
| 40′ GP Loading Qty. | 20 pcs | 20 pcs | 8 pcs | 6 pcs |
Model Options
290L Model
The BSM/CSM-1311RA provides 290L effective capacity and a 1.08 m² display area.
It is suitable for smaller cafés, bakeries and compact grab-and-go zones.
410L Model
The BSM/CSM-2011RA expands the display area to 1.56 m², providing more space for chilled packaged foods and beverages.
530L Model
The BSM/CSM-2511RA provides 530L capacity and a 2.02 m² display area, making it suitable for medium-sized retail food sections.
750L Model
The BSM/CSM-3811RA is the largest configuration, providing 750L effective capacity and a 3.08 m² display area.
It is suitable for larger supermarkets and high-volume self-service food zones.
Application Scenarios
Supermarket Grab-and-Go Areas
The open-front layout is well suited to pre-packed meals, sandwiches, salads and chilled snacks.
Convenience Stores
Customers can quickly pick refrigerated products without waiting for staff assistance.
Bakery & Café Counters
Suitable for packaged desserts, chilled pastries, drinks and ready-to-eat products.
Prepared Food Sections
The cabinet can be used for cold dishes, packaged meals and other chilled convenience foods.
Dairy and Beverage Display
The 0°C to +5°C range can support many dairy and beverage applications where product storage requirements are compatible.
Retail Chain Projects
Multiple widths and compressor configurations allow the series to be standardized across different store formats.
Why Choose a Self-Service Refrigerated Counter?
A self-service counter is designed around customer convenience and fast product turnover.
Compared with an assisted-service display case, it allows customers to select products directly without staff intervention.
This can help retailers:
- Speed up customer flow
- Support grab-and-go purchasing
- Reduce service labor
- Improve product accessibility
- Create promotional chilled displays
- Increase impulse purchases
Open Front vs. Service Counter Display
A traditional service counter places glass between the customer and merchandise and requires staff to serve products.
The BSM / CSM series removes this barrier.
Its open design is better suited to:
- Pre-packed foods
- Grab-and-go meals
- Chilled snacks
- Bottled drinks
- Ready-to-eat products
- High-turnover promotions
This gives the series a very different retail function from your BSS curved-glass or right-angle service counters.
FAQ
1. What is a self-service refrigerated display counter?
It is a refrigerated commercial cabinet with an open front that allows customers to select chilled products directly.
2. What temperature range does this series operate at?
The specified operating range is 0°C to +5°C.
3. Does it use fan cooling?
Yes. All models use fan-assisted refrigeration.
4. What capacities are available?
The series provides effective capacities of 290L, 410L, 530L and 750L.
5. Does the cabinet include a rear worktop?
Yes. A stainless steel worktop is positioned at the rear for preparation and replenishment.
6. What refrigerant is used?
The technical specification lists R404A.
7. What controller is used?
The cabinet uses a CAREL controller.
8. Does it include LED lighting?
Yes. LED lighting is standard.
9. Can the cabinet be supplied without a compressor?
Yes. Selected configurations can be supplied without a compressor for remote refrigeration installations.
10. What compressor brands are available?
The listed options include Secop and Boyang, depending on the model.
11. How is condensate handled?
The cabinet uses a self-evaporating condensate system, reducing manual drainage.
12. Is the front panel easy to remove?
Yes. The magnetic front panel is designed for easier cleaning and maintenance.
13. Can the cabinet be moved?
Yes. Integrated castors make repositioning easier.
14. What products are suitable for this display?
Typical applications include sandwiches, salads, desserts, dairy products, chilled drinks and other packaged foods compatible with the operating temperature.
15. Which model has the largest display area?
The BSM-3811RA / CSM-3811RA provides the largest display area at 3.08 m².
